{"id":103,"date":"2019-01-13T04:35:59","date_gmt":"2019-01-13T04:35:59","guid":{"rendered":"http:\/\/jsonbrnch.com\/home\/?post_type=portfolio&#038;p=103"},"modified":"2020-05-10T04:48:04","modified_gmt":"2020-05-10T04:48:04","slug":"everything_did","status":"publish","type":"portfolio","link":"http:\/\/jsonbrnch.com\/home\/portfolio\/everything_did\/","title":{"rendered":"Everything Did"},"content":{"rendered":"<div class=\"grid kcm\">\n<div class=\"grid__item one-whole portable--auto lap--auto palm--auto top-large-padding bottom-large-padding center \"><\/div>\n<div class=\"grid__item one-whole portable--auto lap--auto palm--auto top-large-padding bottom-large-padding center \">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<div class=\"grid__item nine-twelfths portable--auto lap--auto palm--auto top-large-padding bottom-no-padding center \">\n<h2 style=\"text-align: center;\"><span class=\"s1 type_second type_main weight_medium\">Everything Did will handle your hair, so that you will have more time and flexibility to get everything else in your life done. Our stylists will finger coil your hair or palm roll your locks in the comfort of your home. Let EverythingDid give your hair the attention it demands, while you get the break you deserve.<\/span><\/h2>\n<\/div>\n<div class=\"grid__item half-twelfth portable--auto lap--auto palm--auto top-large-padding bottom-large-padding \">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<div class=\"grid__item one-twelfth portable--auto lap--auto palm--auto top-large-padding bottom-large-padding \">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<div class=\"grid__item six-twelfths portable--auto lap--auto palm--auto top-medium-padding bottom-no-padding margin \">\n<h2 style=\"text-align: left;\"><span style=\"color: #de4747;\"><strong>Overview<\/strong><\/span><\/h2>\n<p style=\"text-align: left;\"><span style=\"font-size: 16pt;\">Everything Did aims to bring the salon to your home. The mobile app gives busy people a method to maintain their schedule of multitasking in the comfort of their home. The platform is both aims to aid hairstylist and customers. Connecting contracted hairstylist to customers, in their area based on expertise&nbsp;allows the company to optimize the experience of customers.&nbsp;<\/span><\/p>\n<\/div>\n<div class=\"grid__item three-twelfths portable--auto lap--auto palm--auto top-small-padding bottom-no-padding active \">\n<p><figure class=\"lazyload-container\"><noscript><img class=\"alignleft wp-image-237 size-medium lazyload ll\" src=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/everythingdid_logo-300x65.png\"><\/noscript><img loading=\"lazy\" class=\"alignleft wp-image-237 size-medium lazyload ll\" alt=\"everythingdid_logo\" width=\"300\" height=\"65\" data-sizes=\"(max-width: 300px) 100vw, 300px\" data-srcset=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/everythingdid_logo-300x65.png 300w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/everythingdid_logo.png 516w\"><\/figure><\/p>\n<p><span style=\"font-size: 16pt;\"><strong>Company: <\/strong>Everything Did<\/span><\/p>\n<p><span style=\"font-size: 16pt;\"><strong>Duration:<\/strong> 5 months<\/span><\/p>\n<p><span style=\"font-size: 16pt;\"><strong>Role:<\/strong> Freelancer (Sole Designer)<\/span><\/p>\n<p><span style=\"font-size: 16pt;\"><strong>Boss: <\/strong>Drew Williams (CEO)<\/span><\/p>\n<\/div>\n<div class=\"grid__item nine-twelfths portable--auto lap--auto palm--auto top-medium-padding bottom-medium-padding center \">\n<h2><span style=\"color: #de4747;\"><strong>Process<\/strong><\/span><\/h2>\n<p><div class=\"lazyload-container ratio-enabled no-background\" style=\"max-width:1024px; margin: auto\"><figure class=\"lazyload-container\" style=\"padding-top:16.236867239733%\"><noscript><img class=\"aligncenter size-large wp-image-225 lazyload ll\" src=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Everything_Did_Process-1024x166.png\"><\/noscript><img loading=\"lazy\" class=\"aligncenter size-large wp-image-225 lazyload ll\" alt=\"Everything_Did_Process\" width=\"1024\" height=\"166\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" data-srcset=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Everything_Did_Process-1024x166.png 1024w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Everything_Did_Process-300x49.png 300w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Everything_Did_Process-768x125.png 768w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Everything_Did_Process.png 1047w\"><\/figure><\/div><\/p>\n<\/div>\n<div class=\"grid__item nine-twelfths portable--auto lap--auto palm--auto top-no-padding bottom-no-padding center \">\n<h2 style=\"text-align: left;\"><span style=\"color: #de4747;\"><strong>Users In Context<\/strong><\/span><\/h2>\n<p class=\"p1\"><span class=\"s1\" style=\"font-size: 16pt;\">This build was made directly from observing and documenting user behavior. This niche demographic has a unique set of frustrations and gripes about their current salon experience. How do we bring the salon to this group of users while providing them with a better experience?<\/span><\/p>\n<\/div>\n<div class=\"grid__item nine-twelfths portable--auto lap--auto palm--auto top-medium-padding bottom-medium-padding center \">\n<p><div class=\"lazyload-container ratio-enabled no-background\" style=\"max-width:700px; margin: auto\"><figure class=\"lazyload-container\" style=\"padding-top:44.69696969697%\"><noscript><img class=\"aligncenter wp-image-227 lazyload ll\" src=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/matrix-1024x458.png\"><\/noscript><img loading=\"lazy\" class=\"aligncenter wp-image-227 lazyload ll\" alt=\"Everything Did user matrix\" width=\"700\" height=\"313\" data-sizes=\"(max-width: 700px) 100vw, 700px\" data-srcset=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/matrix-1024x458.png 1024w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/matrix-300x134.png 300w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/matrix-768x343.png 768w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/matrix.png 1188w\"><\/figure><\/div><\/p>\n<\/div>\n<div class=\"grid__item nine-twelfths portable--auto lap--auto palm--auto top-medium-padding bottom-medium-padding center \">\n<h2><span style=\"color: #de4747;\"><strong>How Everything Did works<\/strong><\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><div class=\"lazyload-container ratio-enabled no-background\" style=\"max-width:2061px; margin: auto\"><figure class=\"lazyload-container\" style=\"padding-top:36.923823386705%\"><noscript><img class=\"aligncenter size-full wp-image-460 lazyload ll\" src=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Selected-Features-black.png\"><\/noscript><img loading=\"lazy\" class=\"aligncenter size-full wp-image-460 lazyload ll\" alt=\"Selected Features\" width=\"2061\" height=\"761\" data-sizes=\"(max-width: 2061px) 100vw, 2061px\" data-srcset=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Selected-Features-black.png 2061w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Selected-Features-black-300x111.png 300w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Selected-Features-black-768x284.png 768w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Selected-Features-black-1024x378.png 1024w\"><\/figure><\/div><\/p>\n<\/div>\n<div class=\"grid__item nine-twelfths portable--auto lap--auto palm--auto top-medium-padding bottom-medium-padding center \">\n<h2><span style=\"color: #de4747;\"><strong>Pilot Screens<\/strong><\/span><\/h2>\n<h4><strong><div class=\"lazyload-container ratio-enabled no-background\" style=\"max-width:1024px; margin: auto\"><figure class=\"lazyload-container\" style=\"padding-top:91.9921875%\"><noscript><img class=\"aligncenter size-full wp-image-257 lazyload ll\" src=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/everythingdid_pilot_screens.png\"><\/noscript><img loading=\"lazy\" class=\"aligncenter size-full wp-image-257 lazyload ll\" alt=\"everythingdid_pilot_screens\" width=\"1024\" height=\"942\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" data-srcset=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/everythingdid_pilot_screens.png 1024w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/everythingdid_pilot_screens-300x276.png 300w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/everythingdid_pilot_screens-768x707.png 768w\"><\/figure><\/div><\/strong><\/h4>\n<p>&nbsp;<\/p>\n<\/div>\n<div class=\"grid__item one-twelfth portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item half-twelfth portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item nine-twelfths portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \">\n<h2><span style=\"color: #de4747;\"><strong>What went wrong<\/strong><\/span><\/h2>\n<p><span style=\"font-size: 16pt;\">No project goes smoothly. This project had some interesting surprises. One of the major learning experiences and points of emphasis for my career came during this project. We were happy with the feedback we were getting from users and were ready to move on to our second iteration. On one of our last user testing sessions, a participant asked what if a hairdresser was allergic&nbsp;to their pet, what would happen? This was a scenario we hadn&rsquo;t prepared for. We began to restructure our background questionnaire to not only prepare hairdressers for the environment they were going into but things they might encounter in that environment.<\/span><\/p>\n<\/div>\n<div class=\"grid__item nine-twelfths portable--auto lap--auto palm--auto top-medium-padding bottom-no-padding center \">\n<h2><span style=\"color: #de4747;\"><strong>Selected Features<\/strong><\/span><\/h2>\n<p><span style=\"font-size: 16pt;\"><div class=\"lazyload-container ratio-enabled no-background\" style=\"max-width:1015px; margin: auto\"><figure class=\"lazyload-container\" style=\"padding-top:22.068965517241%\"><noscript><img class=\"aligncenter size-full wp-image-461 lazyload ll\" src=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Selected-Features-icons-3.png\"><\/noscript><img loading=\"lazy\" class=\"aligncenter size-full wp-image-461 lazyload ll\" alt=\"Selected Features icons 3\" width=\"1015\" height=\"224\" data-sizes=\"(max-width: 1015px) 100vw, 1015px\" data-srcset=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Selected-Features-icons-3.png 1015w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Selected-Features-icons-3-300x66.png 300w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Selected-Features-icons-3-768x169.png 768w\"><\/figure><\/div><\/span><\/p>\n<\/div>\n<div class=\"grid__item one-twelfth portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item half-twelfth portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item three-twelfths portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \">\n<h3><span style=\"color: #de4747;\"><strong>Transparent Payments<\/strong><\/span><\/h3>\n<p><span class=\"weight_normal weight_light weight_lighter\" style=\"font-size: 16pt;\">Payments are estimated based on chosen style and distance. There&rsquo;s&nbsp;no guesswork into what you&rsquo;re getting. Paying up front allows stylist the security of being paid for their services and the flexibility for users to cancel at any time.<\/span><\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<div class=\"grid__item three-twelfths portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \">\n<h3><span style=\"color: #de4747;\"><strong>Stylist Matching<\/strong><\/span><\/h3>\n<p><span style=\"font-size: 16pt;\">Stylists&nbsp;are chosen based on your location, hairstyle, home environment and product requested. Your experience is personalized and tailored to your hair.<\/span><\/p>\n<\/div>\n<div class=\"grid__item three-twelfths portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \">\n<h3><span style=\"color: #de4747;\"><strong>Product Request<\/strong><\/span><\/h3>\n<p><span style=\"font-size: 16pt;\">Product request ensures your hair maintains its luster and its strength through each experience. Product personalization leaves the focus on the treatment.<\/span><\/p>\n<\/div>\n<div class=\"grid__item nine-twelfths portable--auto lap--auto palm--auto top-medium-padding bottom-medium-padding center \">\n<h2><span style=\"color: #de4747;\"><strong>Final Screens<\/strong><\/span><\/h2>\n<h4><strong><div class=\"lazyload-container ratio-enabled no-background\" style=\"max-width:1175px; margin: auto\"><figure class=\"lazyload-container\" style=\"padding-top:111.91489361702%\"><noscript><img class=\"aligncenter size-full wp-image-292 lazyload ll\" src=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/finalscreens-ED.png\"><\/noscript><img loading=\"lazy\" class=\"aligncenter size-full wp-image-292 lazyload ll\" alt=\"\" width=\"1175\" height=\"1315\" data-sizes=\"(max-width: 1175px) 100vw, 1175px\" data-srcset=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/finalscreens-ED.png 1175w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/finalscreens-ED-268x300.png 268w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/finalscreens-ED-768x860.png 768w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/finalscreens-ED-915x1024.png 915w\"><\/figure><\/div><\/strong><\/h4>\n<p>&nbsp;<\/p>\n<\/div>\n<div class=\"grid__item half-twelfth portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item one-twelfth portable--auto lap--auto palm--auto top-no-padding bottom-no-padding \"><\/div>\n<div class=\"grid__item nine-twelfths portable--auto lap--auto palm--auto top-no-padding bottom-medium-padding margin \">\n<\/div>\n<div class=\"grid__item nine-twelfths portable--auto lap--auto palm--auto top-no-padding bottom-no-padding center \">\n<h2><span style=\"color: #de4747;\"><strong>Tools Used<\/strong><\/span><\/h2>\n<p><div class=\"lazyload-container ratio-enabled no-background\" style=\"max-width:450px; margin: auto\"><figure class=\"lazyload-container\" style=\"padding-top:16.252390057361%\"><noscript><img class=\"aligncenter wp-image-224 lazyload ll\" src=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Tools-Used-1024x166.png\"><\/noscript><img loading=\"lazy\" class=\"aligncenter wp-image-224 lazyload ll\" alt=\"Tools used\" width=\"450\" height=\"73\" data-sizes=\"(max-width: 450px) 100vw, 450px\" data-srcset=\"http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Tools-Used-1024x166.png 1024w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Tools-Used-300x49.png 300w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Tools-Used-768x125.png 768w, http:\/\/jsonbrnch.com\/home\/wp-content\/uploads\/2019\/01\/Tools-Used.png 1046w\"><\/figure><\/div><\/p>\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; &nbsp; Everything Did will handle your hair, so that you will have more time and flexibility to get everything else in your life done. Our stylists will finger coil your hair or palm roll your locks in the comfort of your home. Let EverythingDid give your hair the attention it demands, while you get [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":351,"comment_status":"open","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"http:\/\/jsonbrnch.com\/home\/wp-json\/wp\/v2\/portfolio\/103"}],"collection":[{"href":"http:\/\/jsonbrnch.com\/home\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"http:\/\/jsonbrnch.com\/home\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"http:\/\/jsonbrnch.com\/home\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/jsonbrnch.com\/home\/wp-json\/wp\/v2\/comments?post=103"}],"version-history":[{"count":58,"href":"http:\/\/jsonbrnch.com\/home\/wp-json\/wp\/v2\/portfolio\/103\/revisions"}],"predecessor-version":[{"id":8156,"href":"http:\/\/jsonbrnch.com\/home\/wp-json\/wp\/v2\/portfolio\/103\/revisions\/8156"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/jsonbrnch.com\/home\/wp-json\/wp\/v2\/media\/351"}],"wp:attachment":[{"href":"http:\/\/jsonbrnch.com\/home\/wp-json\/wp\/v2\/media?parent=103"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}